The AMB is a recognized tool for analysing and evaluating the media landscape in sub-Saharan African countries. The AMB media index was developed in 2005 in cooperation between fesmedia Africa of the Friedrich-Ebert-Stiftung (FES) and the Media Institute of Southern Africa (MISA). Since then, the AMB has been successfully completed 127 times in 32 African countries – for the sixth time in some countries. Based on the legal and normative frameworks of the African Union 42 indicators from four areas of the media are analysed and evaluated: 1) Freedom of Expression including freedom of the media and access to information, 2) Media diversity, independence and sustainability, 3) Broadcasting, public service media and internet, 4) Self-regulation, management and safety of journalists. The rating of each area of the media on the basis of a rating scale of 1- 5 makes it possible to compare the development of the media sector of a country over the years.
For various reasons, not the least of which is COVID, we felt it necessary to expand our pool of trained moderators and rapporteurs and so put we out a call for expression of interest. We were grateful to have had “trainees” from Benin, Cameroon, Cape Verde, Central African Republic, Chad, Guinea, Mauritius, Rwanda, South Africa and Zimbabwe!
Although technical difficulties were experienced, all in all, the presentations were enlightening and the discussions lively.
We would like to thank our experts who made presentations on the 4 sectors: Gabriel Baglo, Zoe Titus and Edetaen Otjo and, last but certainly not least, Robin Tyson who gave practical tips for rapporteurs. We would also like to thank the “old” guard who showed up to share their valuable experiences: Herve Akinocho, Sarah Chiumbu, Sadibou Marone, Reyhana Masters, and Ibrahima Sane. Thanks also to the trainees! We look forward to a long term relationship with you.